FOR IMMEDIATE RELEASE
January 9, 2005

 
Contact: 
Joe Dales
Farms.com Ltd.
(877) 438-5729 x5013

joe.dales@farms.com

 
Farms.com launches latest DoubleClick Banner Ad Serving Technology.


 
Farms.com is pleased to announce that the latest banner ad serving technology from Double Click – the Dart 5 system is now operational on its leading agriculture industry portal website. The DART 5 system is the latest version and offers sophisticated targeting opportunities, robust reporting, extensive features and functionalities which allows marketers to traffic more compelling ads, track results and optimize creative to improve results, ROI and branding. Its the most advanced ad management platform on the market today. The banners ad can be programmed to target the Farms.com website visitor by city, state, and even down to the zip code level. The system is also able to target the website user by their sector interest in the content by crop, swine or cattle.
“The DoubleClick system on the Farms.com website will allow you to manage and track your results, such as impressions and banner clicks. If you don't want to manage your own reports Farms.com can manage them for you with monthly updates and reports,” says Jim Eadie, Account Executive.

Farms.com Ltd. (www.farms.com) is a leading marketing and information company with a history of providing innovative software solutions to the agriculture and food industry. Farms.com can be accessed through their leading agriculture information portal, which has business services and resources for the 10,000+ agribusiness, livestock and crop producers who use it each day. The Farms.com companies have an impressive list of clients which include large Fortune 500 agriculture business companies to smaller livestock and grain farmers. The company operates across North America with offices located in Ames, Iowa; Clinton, North Carolina; Atlanta, Georgia and London, Ontario, Canada.

For more information, contact:

Joe Dales
Senior Vice President
Farms.com Ltd.
877-438-5729

joe.dales@farms.com