54 CANADA'S FARM SHOW 2025 Regina, SK | Presented by Viterra With a new growing season on the way, Canada’s Farm Show (CFS), Regina, SK, presented by Viterra, will kick off the farming cycle on the prairies with its first-ever spring event. As farmers think about weather, market conditions and preparing equipment, they can gear up for the season ahead with timely insights and resources in seeding, equipment, and marketing strategies. “We’re pleased to be partnering with Canada’s Farm Show again this year, which is always a great showcase for the latest products and innovations in our industry, as well as a productive forum for learning and meaningful dialogue about how we move forward as an industry, said Kyle Jeworski,” CEO of Viterra Canada. “Further, we believe that the new show dates are a complementary fit within our farmers’ planning cycle, allowing them to make key business decisions before the seeding season begins.” CFS promises to be an impactful and energizing experience through its expansive tradeshow, clinics, learning sessions, and entertainment. Attendees will be able to experience new products, access helpful services, network with industry peers, and shop the latest in agricultural technology. Attendees thinking about market conditions, risk management planning and contracting will not want to miss the Viterra exhibit in the Viterra International Trade Centre. “Developing strategic marketing plans is a constant priority for our farm customers, and by supporting Canada’s Farm Show, we’re helping to connect them to marketing insights and information they need to make sound business decisions,” said Jeworski. “We look forward to welcoming our farmers, international guests, and other stakeholders in March and encourage them to visit our booth and all of the other great exhibitors that will be on hand at the show.” Viterra will showcase its Viterra Marketing Advantage contracting program, offering new contracting options, designed to help farmers navigate market volatility and optimize their marketing strategies. It will also feature myViterra, a free online customer portal that allows 24/7 access to vital information. Preview more about what Viterra has in store on @cfsreginask on X. “Viterra has been part of this show since its inception in 1979, so it is appropriate that they are the presenting partner for our new GROW era,” says Roberta Engel, acting president and CEO of the Regina Exhibition Association Limited (REAL), which owns and operates CFS, one of the District’s signature events. “We’re proud to partner with them to deliver a show that brings the farming community together in a meaningful way that sets the stage for success throughout the year.” The decision to move CFS to March was driven by feedback from valued longtime exhibitors and sponsors, along with farmers and other international and local guests. As one of North America’s premier agricultural shows, this change allows exhibitors and partners to offer the first look at the latest equipment, technology and essentials to gear up for a new growing season. Visit Viterra in Booth #11601 in the Viterra International Trade Centre March 18-20, 2025 at Canada’s Farm Show. Learn more at canadasfarmshowreginask.ca VITERRA PARTNERS WITH CANADA’S FARM SHOW TO KICK OFF THE GROWING SEASON
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