‘Farmer Style’ Gangnam Style Parody Makers Putting Agriculture Communication Skills to Good Use

Dec 05, 2012

Peterson Farm Bros Showcase Agriculture Communication Skills in YouTube Videos

The Peterson Farm Brothers released a sequel to their famed YouTube video “We are farming and we grow it!” that was published in June, 2012 and has had 7,726,105 views to date. On Tuesday, the brothers released another YouTube video dubbed “Farmer Style” a parody of “Gangnam Style.” It’s still early, but it appears that their second video is gaining popularity.

One of the three brothers, Greg Peterson is an active member if Kansas State Agricultural Communicators of Tomorrow (ACT) Chapter, a national organization that seeks to cultivate agricultural communication skills among its members. The professional development opportunities available through NACT has fostered Greg’s passion to promote agriculture through engaging in communication mediums such as YouTube.

The Peterson Brothers are a good example of how one can communicate and engage wide audiences on a platform such as YouTube in a fun and exciting way. Congratulations to the Peterson’s and Farms.com wishes them much successes!

Video: Winter Service Inspections for John Deere Equipment - The FarmCast Ep64

The FarmCast, host Troy Randall speaks with Doug Luedke, Vice President of Service, and Davin Peterson, Executive Vice President of Aftermarket at 21st Century Equipment, to discuss the importance of proactive service and how it helps farmers reduce downtime during their busiest seasons. The conversation focuses on the Winter Service Inspection Program, a comprehensive approach designed to keep equipment running at peak performance and limit costly in-season breakdowns through preventative maintenance and expert technician support.

Doug and Devin explain how 21st Century Equipment’s service teams have evolved to meet the needs of today’s connected machines. With more technology and data integrated into modern equipment, technicians now play a vital role in both mechanical repairs and precision ag support. Through advanced diagnostics, machine monitoring, and John Deere’s Expert Alerts, they can identify and address potential issues before they become major problems—saving customers valuable time, money, and frustration.

Throughout the discussion, the team shares real-world success stories demonstrating how proactive inspections and customer-focused service help maximize uptime and efficiency for every operation. Whether it’s a large tractor, combine, or small mower, the goal remains the same: to provide trusted, reliable support that helps farmers and landowners stay productive and confident in their equipment year-round.