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Farmland Premiere in North Carolina

An intimate look at the lives of farmers and ranchers in their ‘20s

Tonight is the North Carolina Premiere of Farmland. The film has been viewed in a number of venue and states over the past few months. Farmland was made with the support of the US Farmers & Ranchers Alliance

US Farmers & Ranchers Alliance (USFRA) is an industry group that brings together more than 80 farmer and rancher-led organizations and agricultural partners representing virtually all aspects of agriculture. The Alliance works to raise awareness of, and demystify the agriculture and food supply industries. It works to engage in dialogue with consumers who have questions about how today’s food is grown and raised. Their goals is to increase confidence and trust in today’s agriculture.

Most Americans have never stepped foot on a farm or ranch or even talked to the people who grow and raise the food consumer’s eat. The movie “Farmland” takes an intimate look at the lives of farmers and ranchers in their ‘20s, all of whom are now responsible for running their farming business.

The film, by award-winning director, James Moll, allows consumers to step inside the world of farming for a first-hand glimpse into the lives of young farmers and ranchers. Learn about their high-risk/high reward jobs and passion for a way of life that has been passed down from generation to generation, yet continues to evolve.

Director James Moll traveled across the country meeting young farmers and ranchers. Watch the trailer to catch a glimpse of stories shared during his interviews.

Watch the trailer.


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Finding a Balance of Innovation and Regulation - Dr. Peter Facchini

Video: Finding a Balance of Innovation and Regulation - Dr. Peter Facchini

Regulations help markets and industry exist on level playing fields, keeping consumers safe and innovation from going too far. However, incredibly strict regulations can stunt innovation and cause entire industries to wither away. Dr. Peter James Facchini brings his perspective on how existing regulations have slowed the advancement of medical developments within Canada. Given the international concern of opium poppy’s illicit potential, Health Canada must abide by this global policy. But with modern technology pushing the development of many pharmaceuticals to being grown via fermentation, is it time to reconsider the rules?

Dr. Peter James Facchini leads research into the metabolic biochemistry in opium poppy at the University of Calgary. For more than 30 years, his work has contributed to the increased availability of benzylisoquinoline alkaloid biosynthetic genes to assist in the creation of morphine for pharmaceutical use. Dr. Facchini completed his B.Sc. and Ph.D. in Biological Sciences at the University of Toronto before completing Postdoctoral Fellowships in Biochemistry at the University of Kentucky in 1992 & Université de Montréal in 1995.