US Farmer Publication Acquired

Jan 08, 2016

Farms.com welcomes US Farmer sales team

Farms.com is pleased to announce that it has acquired the magazine publication and website US Farmer from U.S. Publishing Inc. The acquisition includes the US Farmer Magazine, as well as the US Farmer website www.usfarmer.com, and the online store which can be found at shop.usfarmer.com. US Farmer was founded in 1999.

“We are delighted to be adding the US farmer publication and website to our line-up of product offerings,” says Farms.com President Graham Dyer. “We understand the needs of our farmer audience, and we know that sourcing the correct agriculture equipment, products and services are very important to the success of their farming operations.”

As part of the acquisition, Farms.com is pleased to welcome the US Farmer sales team including:

- Calvin Cole, Pennsylvania Sales Representative

- Dave Hoard, Indiana Sales Representative

- John Ice, Kentucky Sales Representative

- Diana Risley, Ohio Sales Representative

“We are very pleased that the US Farmer sales team is joining us, as this will ensure a smooth transition for all US Farmer advertising clients. The existing sales team are trusted and respected by their clients,” says Dyer. “Over the coming months, we hope to introduce innovative offerings to these loyal US Farmer advertising clients, and of course, with a new focus, we hope to welcome new advertising clients”. The sales team will report to Farms.com Sales Manager Diane Houlachan.

The US Farmer Magazine is an agriculture trade magazine featuring used farm equipment, new farm equipment, and auctions, as well as other products and services intended for farmers. Every issue of US Farmer contains an equipment index which enables readers to quickly identify the equipment they are searching for.

Online, USfarmer.com has created a sophisticated, yet surprisingly simple to use website which enables the easy connection between sellers of used farm equipment and buyers of used farm equipment. It currently features more than 15,000 pieces of used farm equipment on its webpages.

The US Farmer store, www.shop.usfarmer.com, offers its customers the online convenience of shopping their favourite farm and rural lifestyle brands. Licensed brands such as Carhartt, John Deere, Agco, Allis Chalmers, Case Construction, Case IH, Farm Boy and Farm Girl, Farmall, Massey Ferguson, Minneapolis-Moline, New Holland, Oliver, Rodeo Rags, and Smith & Wesson.

The US Farmer magazine, website, and store will further strengthen the Farms.com publishing division, expanding the current used farm equipment offering, and adding an exciting new online shopping experience. Farms.com’s intention is to strengthen the existing USFarmer.com brand in 2016 and beyond.

Video: Finding a Balance of Innovation and Regulation - Dr. Peter Facchini

Regulations help markets and industry exist on level playing fields, keeping consumers safe and innovation from going too far. However, incredibly strict regulations can stunt innovation and cause entire industries to wither away. Dr. Peter James Facchini brings his perspective on how existing regulations have slowed the advancement of medical developments within Canada. Given the international concern of opium poppy’s illicit potential, Health Canada must abide by this global policy. But with modern technology pushing the development of many pharmaceuticals to being grown via fermentation, is it time to reconsider the rules?

Dr. Peter James Facchini leads research into the metabolic biochemistry in opium poppy at the University of Calgary. For more than 30 years, his work has contributed to the increased availability of benzylisoquinoline alkaloid biosynthetic genes to assist in the creation of morphine for pharmaceutical use. Dr. Facchini completed his B.Sc. and Ph.D. in Biological Sciences at the University of Toronto before completing Postdoctoral Fellowships in Biochemistry at the University of Kentucky in 1992 & Université de Montréal in 1995.