US Farmer Publication Acquired

Jan 08, 2016

Farms.com welcomes US Farmer sales team

Farms.com is pleased to announce that it has acquired the magazine publication and website US Farmer from U.S. Publishing Inc. The acquisition includes the US Farmer Magazine, as well as the US Farmer website www.usfarmer.com, and the online store which can be found at shop.usfarmer.com. US Farmer was founded in 1999.

“We are delighted to be adding the US farmer publication and website to our line-up of product offerings,” says Farms.com President Graham Dyer. “We understand the needs of our farmer audience, and we know that sourcing the correct agriculture equipment, products and services are very important to the success of their farming operations.”

As part of the acquisition, Farms.com is pleased to welcome the US Farmer sales team including:

- Calvin Cole, Pennsylvania Sales Representative

- Dave Hoard, Indiana Sales Representative

- John Ice, Kentucky Sales Representative

- Diana Risley, Ohio Sales Representative

“We are very pleased that the US Farmer sales team is joining us, as this will ensure a smooth transition for all US Farmer advertising clients. The existing sales team are trusted and respected by their clients,” says Dyer. “Over the coming months, we hope to introduce innovative offerings to these loyal US Farmer advertising clients, and of course, with a new focus, we hope to welcome new advertising clients”. The sales team will report to Farms.com Sales Manager Diane Houlachan.

The US Farmer Magazine is an agriculture trade magazine featuring used farm equipment, new farm equipment, and auctions, as well as other products and services intended for farmers. Every issue of US Farmer contains an equipment index which enables readers to quickly identify the equipment they are searching for.

Online, USfarmer.com has created a sophisticated, yet surprisingly simple to use website which enables the easy connection between sellers of used farm equipment and buyers of used farm equipment. It currently features more than 15,000 pieces of used farm equipment on its webpages.

The US Farmer store, www.shop.usfarmer.com, offers its customers the online convenience of shopping their favourite farm and rural lifestyle brands. Licensed brands such as Carhartt, John Deere, Agco, Allis Chalmers, Case Construction, Case IH, Farm Boy and Farm Girl, Farmall, Massey Ferguson, Minneapolis-Moline, New Holland, Oliver, Rodeo Rags, and Smith & Wesson.

The US Farmer magazine, website, and store will further strengthen the Farms.com publishing division, expanding the current used farm equipment offering, and adding an exciting new online shopping experience. Farms.com’s intention is to strengthen the existing USFarmer.com brand in 2016 and beyond.

Video: Air Command Section Control for Pro-Force Spreaders

This patented section control system uses air to divert material on to different areas of the spinner disks for precise 4-section control, for an economical design by eliminating the need for added conveyor belts or movable spreader components. The section control uses the Raven RCM ISOBUS controller and a customer’s field boundary and coverage map to automatically turn off any of the four sections at any time to avoid applying valuable fertilizer in areas where it’s not needed.

This results in fertilizer savings which means more money in your pocket for a maximum Return On Investment. The powerful blower fan sends air through a 4-section manifold while the conveyor automatically speeds up or slows down as sections are turned on or off for consistent and precise fertilizer application.

• The revolutionary patented Air Command section control utilizes a pneumatic system to accurately place fertilizer onto the spinner disks to give you individualized 4-section control of your spread pattern.

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• The new Air Command section control option is available on pull-type models 2250 and 1850 with the new PTO drive system, and on 1450, 1250 and 1050 pull-type models with standard single hydraulics.

• Continue to do it all with the Unverferth pull-type Pro-Force Spreader. Use the Air Command section control for spreading fertilizer and in-seeding applications, while converting to single-section lime or litter application in a matter of minute