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4-H on the rebound as youth return

GUELPH — The non-profit 4-H clubs have been a staple in the life of young rural Canadians for over a century. The youth organization boasts some 23,000 members across the country and is now recovering from huge memberships losses under COVID restrictions

The pandemic saw the end of 4-H Achievement Days as well as in-person events as Ontario 4-H members and volunteers dropped by more than 50 %, from 7,866 (5,906 youth members and 1,960 volunteers) to 3,876.

4-H Ontario manager of communications Laura Goulding says things are looking up for this year as youth memberships alone in June were at 3,497.  “4-H saw a decline in participation for 2020 and 2021, but the club has topped its goal of a 23% increase in memberships for 2022,” she said.

Goulding says about two-thirds of members are returning and 33% are new faces.

4-H also recently received a $150,000 grant from the Ontario Trillium Foundation to support participant recruitment.

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CEOs of the Industry, A Conversation with Daniel Rivest, President & CEO, Olymel

Video: CEOs of the Industry, A Conversation with Daniel Rivest, President & CEO, Olymel

Swine Web’s CEOs of the Industry series welcomes Daniel Rivest, President & CEO of Olymel, for a wide-ranging conversation about leadership, the future of Canadian pork, and the opportunities ahead for one of North America’s largest pork and poultry processors.

Rivest discusses his journey to the CEO role, his leadership philosophy, and his early priorities at Olymel. The conversation explores the company’s strategic direction, its relationships with producers, and how Olymel is positioning itself for long-term growth and competitiveness.

The discussion also tackles some of the biggest issues facing Canadian pork production today, including labor availability, global competition, animal health, trade and export markets, automation, and the growing potential of artificial intelligence throughout the food production system.

Topics include:

• Daniel Rivest’s path to becoming President & CEO of Olymel

• Olymel’s current position and strategic direction

• The outlook for Canadian pork production

• Building stronger relationships with producers

• Global trade and key export markets

• Automation, innovation and artificial intelligence

• Leadership lessons and opportunities for the next generation

The conversation concludes with a Fast Five, giving viewers a more personal look at Rivest’s leadership approach and his vision for Olymel’s future.