Seeding, driving to town for supplies, yard or barn work — common, important tasks around the farm that also open the door to multi-tasking — which is where a growing number of Canadian farmers see podcasts fitting into their lives. If you haven’t jumped on the podcast bandwagon yet, it’s likely you know someone who has.
Agricultural economist Brad McCallum of Truro, N.S., is a podcast aficionado. As a frequent traveller to agricultural meetings throughout the province and the country, he uses the travel time to learn.
“I got tired watching the same movies and listening to the same music over and over,” McCallum says. “I wanted to do something more useful with my time, so I started downloading podcasts.”
His enthusiasm for podcasts continued after COVID-19 ceased in-person meetings and created an opportunity. McCallum, who is executive director of AgriCommodity Management Association, wanted to increase engagement with members of Nova Scotia’s livestock sector and delivery of advance payment programs, so he launched Maritime AgCast podcast to keep livestock farmers up-to-date with reliable information.
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