Boosting co-op strength - Four pillars to consider

Nov 03, 2023

Co-ops are community keystones, more so in rural settings. Their strength is directly proportional to the informed participation of their members. Here's how to amplify your co-op's impact:

Inclusivity: Co-ops cater to diverse groups. It's crucial that while they might focus on specific goods or services, they must stand firm against discrimination. Adopting and showcasing a commitment to DEI can be a game-changer. Initiatives like DEI-centric events, feedback sessions, and member training can cultivate a sense of belonging.
Structure and Governance: A transparent insight into the co-op's hierarchy allows members to understand their role and the overall functioning. Knowledge dispels ambiguity and motivates members to take active parts, including leadership positions.
Finances: Openness about financial matters, from membership fees to investment returns, cements trust. Clear financial pathways ensure members see the value they derive from their co-op investments.
Benefits: Co-ops aren't just about financial gains. They offer members a chance to be part of a like-minded community, stand united against larger market players, and tap into learning resources. Promoting these opportunities can significantly bolster member engagement.

By focusing on these pillars, co-ops can navigate the path to success, fostering a dynamic and inclusive community.

Video: Independent Seed, National Impact | On The Brink: Episode 9

A survey of 200 independent seed businesses reveals what Canada's seed sector actually contributes — and what it stands to lose.

On the Brink, Justin Funk, a third-generation agri-marketer, shares the findings of a national survey conducted in early 2026. The numbers reframe the conversation: independent seed companies in Canada represent upwards of $1.7 billion in dedicated seed infrastructure, approximately 3,000 full-time equivalent jobs in rural communities, and an estimated $20 million in annual community contributions. And roughly 90% of Canada's cereals, pulses, and other small pollinated crops flow through them.

The survey also asked how dependent these businesses are on public plant breeding to survive. The answer was unambiguous. For policymakers evaluating the future of publicly funded breeding programs, Funk argues the economic case for this sector and the case for public plant breeding are the same argument.

On the Brink is a cross-country video series exploring the future of plant breeding in Canada. Each episode features voices from across the industry in an open, ongoing conversation about innovation and long-term investment in Canadian agriculture.