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Cameras: another option for pork producers’ technology tool kits

Cameras are all around us. Phones, iPads, computers, Ring doorbells, all have become a part of our everyday lives and it’s difficult to imagine life without them. One Iowa State University faculty member is looking at how cameras in hog barns can help producers recognize sickness and behavior changes.

Joshua Peschel, associate professor in agricultural and biosystems engineering, is conducting research on cyber-agricultural systems that could assist farmers. He said consistent, reliable, accurate, and cost-effective health and behavior understanding of pigs is one of the biggest challenges faced by the swine industry today.

“My research emerges from the critical need for new and innovative tools that expand precision livestock farming for production-scale swine operations,” he said. “My students and I create new technologies, data sets, and computational models for sensing and sensemaking. In other words, we come up with new data sets, using only video, to better manage pigs.”

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How Aurora Pharmaceutical Became a Leader in Animal Health

Video: How Aurora Pharmaceutical Became a Leader in Animal Health

Dr. Michael Strobel, Founder and CEO of Aurora Pharmaceutical, discusses the company's remarkable journey from a veterinarian-led startup to a leading developer and manufacturer of animal health solutions.

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Discover how Aurora's commitment to innovation, affordability, and customer service continues to drive its expansion across swine, cattle, poultry, equine, companion animal, and human health sectors. Dr. Strobel also discusses the importance of understanding real-world challenges facing producers and veterinarians and how Aurora develops practical solutions that improve animal health while supporting producer profitability. Aurora's veterinarian-founded approach, commitment to American manufacturing, and focus on delivering value have helped establish the company as a trusted partner throughout the animal health industry.