Canadian beef moving to Japan

Mar 28, 2023

Key news for Canada's beef sector as Japan reopens its doors to Canadian processed beef for the first time in twenty years.

The federal government announced the move, noting this removes the last trade barrier that Japan put in place on Canadian beef after our discovery of BSE in May of 2003.

Canadian Cattle Association (CCA) President Nathan Phinney is pleased to see the full restoration of market access to Japan - Canada's second-largest export market for beef.

According to the CCA in 2022, the beef industry exported $518 million in beef and beef products, an increase of 18.4 per cent compared to 2021.

The value of beef in Japan has increased 15 per cent going from $6.74/kg in 2020 to $7.76/kg in 2022.

Ottawa says under CPTPP, Japan’s 38.5% tariff on beef imports will decrease to 23.35% by April 1, 2023, and will go down to 9% by 2033.

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Video: Genomic Technologies and Public Trust - Dr. Ellen Goddard

In this episode of The Swine it Podcast Show Canada, Dr. Ellen Goddard, Professor Emerita at the University of Alberta, discusses public acceptance of genomic technologies in pork production. She explains why disease resistance is viewed positively, how labeling affects trust, why farmers remain highly credible messengers, and how communication can shape consumer confidence around gene editing. Listen now on all major platforms!

"Not providing information is a choice that can affect long-term public trust."

Meet the guest: Dr. Ellen Goddard / ellen-goddard-11541138 is Professor Emerita at the University of Alberta and an agricultural economist. Her work focuses on consumer behavior, trust, livestock sectors, and public attitudes toward food technologies. She also specializes in economic modeling for pork, beef, and dairy systems. Learn more from Dr. Ellen Goddard on the Swine in Canada Podcast Show, available on all major platforms.