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COVID-19 to Earn Agriculture Greater Appreciation

The Head of the Canadian Federation of Agriculture believes many Canadians will have a greater appreciation for agriculture when the smoke finally clears from the ongoing pandemic.

Mary Robinson says regardless of COVID 19, people need to eat and its Canadian farmers and their supply chains that are supplying a steady stream of food during these difficult times.

"If you consider how incredibly food is, we can fight COVID-19 and control COVID-19, but we still need to eat. Those of us in agriculture can take comfort that we are an essential service, and the world is relying on us. I think that when all the dust settles on this we are going to go through a major shift in what people value. I'm very hopeful that in that will work in agriculture's future."

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CEOs of the Industry – International Edition Michael Agerley | Partner, IQinAbox

Video: CEOs of the Industry – International Edition Michael Agerley | Partner, IQinAbox

In this CEOs of the Industry – International Edition, we sit down with Michael Agerley, Partner at IQinAbox, to explore how data is reshaping the future of pig production.

After more than 20 years as a veterinarian, Michael shares his unique perspective on the shift from hands-on animal care to data-driven decision making across the pork value chain.

We dive into:

• How better data is improving real on-farm decisions

• The biggest opportunities still untapped in pig production

• How Europe is leading (and where it’s still lagging) in tech adoption

• The role of AI and smart systems in the next 5–10 years

• Why trust, leadership, and practical application matter more than ever

This conversation bridges veterinary insight, technology, and real-world farming, offering a clear look at where the industry is headed—and what it will take to get there.