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Cultures Gen V earns B Corp Certification

Based in Sainte-Clotilde, Cultures Gen V, the largest greenhouse producer in Québec, has been awarded the prestigious B Corp Certification. By becoming the first greenhouse business in Canada to receive this distinction, Cultures Gen V meets rigorous social and environmental performance standards, transparency, and accountability. 

The agri-food sector, particularly greenhouse production, faces complex and sector-specific environmental issues, such as energy management and reducing greenhouse gas emissions. Despite these challenges, Gen V has adopted sustainable practices by prioritizing green energy and making decisions focused on the well-being of its employees and the community. 

This process, which spanned three years, was kick-started by the family’s next generation, who will eventually take over the company. 

By integrating high standards across the five pillars of B Corp certification (i.e., governance, community, customers, employees, and environment), the company sets a new benchmark. It shows that combining economic performance with social responsibility is possible—even in an industry known for its environmental challenges. 

The company has implemented several initiatives to improve its environmental, social, and organizational performance. Key measures include:

 

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Adapting to ESA: Bulletins Live! Two

Video: Adapting to ESA: Bulletins Live! Two


In part 2 of CropLife America’s “Adapting to ESA” instructional video series, learn how to determine location-specific restrictions using Bulletins Live! Two (BLT). Dr. Stanley Culpepper, a leading weed science specialist with the University of Georgia Cooperative Extension, provides a walkthrough of the tool.

Follow along with BLT, linked here: https://www.epa.gov/endangered-specie...

The video series is part of a new set of educational tools released by CropLife America (CLA), in partnership with the Agricultural Retailers Association (ARA) and the Council of Producers and Distributors of Agrotechnology (CPDA), to help farmers, agricultural retailers, and pesticide applicators better understand the Endangered Species Act (ESA).