DuPont Pioneer Limited Introduction Qrome™ Corn Products

Mar 03, 2017

DuPont Pioneer announced today the limited commercial introduction of its Pioneer® brand Qrome™ products for the 2017 growing season. Over 100 growers in the western U.S. Corn Belt will plant these new, high-yielding products that feature a triple stack of multiple insect protection traits, including two modes of action to control corn rootworm.

“We’re excited for growers to begin experiencing this innovative trait technology,” said Steve Reno, DuPont Pioneer vice president, regional business director – U.S. & Canada. “Through a sophisticated, efficient molecular breeding process, we’ve developed a product package that combines top-tier genetics, strong defensive traits and advanced seed treatments.”

Across the Pioneer corn product lineup, Qrome products show leading yields within a broad range of elite genetic platforms. In multi-year testing, Qrome products consistently delivered 4- to 7- bushels per acre yield improvement over legacy triple-stack technology.

Qrome products are approved for cultivation in the United States and Canada and have received import approval in a number of importing countries. DuPont Pioneer continues to pursue additional import approvals for Qrome products, including in China, in accordance with Excellence Through Stewardship Product Launch Guidance.

The limited commercial introduction of Pioneer brand Qrome products will allow participating western U.S. Corn Belt growers to benefit from this new technology. These growers will implement certain stewardship responsibilities, including using harvested grain for local or on-farm livestock feeding. Other growers across the U.S. Corn Belt also will be able to see how Qrome products perform locally through Pioneer managed product knowledge plots.

Some of those plots are part of the nationwide “Unlock Your Yield Tour,” which showcases the technology behind Qrome products. The tour vehicle – a custom, stainless steel Timpte® Super Hopper grain trailer – has traveled over 15,000 miles to industry and grower events since August. The tour’s last stop will be at the 2017 Farm Progress Show in Decatur, Ill., where Pioneer will donate the Timpte trailer to the National FFA Organization for auction. All proceeds will support National FFA’s mission to make a positive difference in the lives of students. Richie Bros. Auctioneers will facilitate the auction, which will accept both live and online bids.

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Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.