Farm Credit Canada recently released its 2023 market outlook for the beef and hog sector

May 30, 2023

FCC's chief economist JP Gervais says it's an interesting time in the ag markets right now.

He points out that a key factor overall right now is the high-interest rates, something he doesn't expect to see change anytime soon.

Gervais says commodity prices have come down lately and there's a lot of uncertainty going forward as to what the crops are going to look like in the prairies and around the world.

"You know, you look south of the border and some of the challenges that they have with winter wheat right now. That has been giving a little bit of life in the wheat market."

Overall for grains and oilseeds, it's a matter of weaker commodity prices than what we had in recent years, while in the livestock sector, there are a couple of different things happening.

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Video: Genomic Technologies and Public Trust - Dr. Ellen Goddard

In this episode of The Swine it Podcast Show Canada, Dr. Ellen Goddard, Professor Emerita at the University of Alberta, discusses public acceptance of genomic technologies in pork production. She explains why disease resistance is viewed positively, how labeling affects trust, why farmers remain highly credible messengers, and how communication can shape consumer confidence around gene editing. Listen now on all major platforms!

"Not providing information is a choice that can affect long-term public trust."

Meet the guest: Dr. Ellen Goddard / ellen-goddard-11541138 is Professor Emerita at the University of Alberta and an agricultural economist. Her work focuses on consumer behavior, trust, livestock sectors, and public attitudes toward food technologies. She also specializes in economic modeling for pork, beef, and dairy systems. Learn more from Dr. Ellen Goddard on the Swine in Canada Podcast Show, available on all major platforms.