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FARMING IN THE FINGER LAKES: Embrace the diversity of agriculture

(Editor’s Note: In 2017 and ‘18 we ran a monthly column on our Monday Farm Page called “Farming in the Finger Lakes.” Thanks to the effort and initiative of Eileen Jensen, that feature is returning. Eileen’s columns focusing on the local agricultural scene will run the first Monday of every month).

The time is here when the holidays are creeping up quickly and family gatherings become more abundant. We are fortunate to live in a region surrounded by farmers and an abundant food supply. As consumers of food, we have the pleasure of walking into local grocery stores to fill our bags with whatever food item we’re craving. It’s something that most of us don’t think twice about as food is the centerpiece for our tables.

Living in the Finger Lakes region allows all of us to have access to a diverse array of food. Let’s take a closer look at the diversity in a four-county radius including Ontario, Seneca, Wayne, and Yates counties.

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Building Trust in Agriculture Through Better Storytelling

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How do we tell the story of modern agriculture in a way that connects with consumers while staying true to the people who produce our food?

CLEAR Conversations, host Tracy Sellers sits down with Jennifer Shike, Editor and Brand Leader for Farm Journal's PORK, to discuss the evolving role of agricultural journalism, the challenges of communicating science, and why authentic storytelling matters more than ever.

From emerging sustainability initiatives and animal welfare to producer innovation and public perception, Jennifer shares her perspective on covering one of agriculture's most dynamic industries and the importance of building trust between farmers and the public.

Whether you're a producer, researcher, student, or simply interested in where your food comes from, this conversation offers valuable insight into the stories shaping the future of animal agriculture.