Government Enhances Youth Employment And Skills Program

The federal government has announced an investment of up to $9.2 million to enhance the Youth Employment and Sills Program (YESP) and fund up to 700 new positions for youth in the agriculture industry.

 

This additional funding will help the agriculture industry attract Canadian youth, ages 15 to 30, to their organizations to assist with labour shortages brought on by the COVID-19 pandemic.

 

"During this unprecedented time, our food producers are working hard to feed Canada, while adjusting their businesses to new challenges, such as a shortage of workers," said Marie-Claude Bibeau, Minister of Agriculture and Agri-Food. "This program will help agricultural and agri-food businesses meet their labour needs with support for up to 700 workers, while allowing more young people in Canada to explore the limitless potential this industry has to offer."

 

YESP will provide agriculture employers up to 50 per cent of the cost of hiring a Canadian youth up to $14,000. Indigenous applicants and those applicants hiring a youth facing barriers are eligible for funding of up to 80 per cent of their costs.

Video: How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Meat is having a moment, and ground pork is perfectly positioned to help you capture new category growth.

In this business intelligence deep-dive, National Pork Board experts Bailey Morrell and Rick Smith break down the latest consumer behaviors, retail trends, and an $80 million incremental retail opportunity in ground pork.

Watch to learn how expanding your ground pork offerings, utilizing proper fat-lean ratio labeling, and building a dedicated "grinds set" can attract Gen Z and Millennial shoppers while driving "center of the plate" profitability.

we cover:

• Insights from the 2026 Power of Meat presentation.

• Why ground pork is the "gateway meat" for younger, high-value shoppers.

• How adding just two new ground pork SKUs can drive incremental sales.

• Actionable merchandising strategies, including the right fat-lean ratios for specific recipes.