Growth opportunities for Canadian agri-food in the ASEAN market

Dec 18, 2024

As Canada looks to further diversify export markets and reduce the marketing risk that comes from an overreliance on the U.S., Asia looms large. China and India are Asian markets that have not been fully tapped yet but ongoing geopolitical tensions are making it difficult to develop more significant trade relations. Another option for Canadian exporters is Southeast Asia, a key area within the larger Indo-Pacific region. Canada’s exports there have grown across the three major categories of agriculture, food and fertiliser, but there’s even more growth that’s possible.

In this post, we identify some food products and ag commodities highlighted in recent research that are currently not reaching their export potential.

The ASEAN market is one of the world’s largest

The Association of Southeast Asian Nations (ASEAN) is a regional intergovernmental organization with 10 member states: Brunei Darussalam, Cambodia, Indonesia, Lao People’s Democratic Republic, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Vietnam.

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Video: 2.5 Billion Pounds Of Sunflower Are Harvested To Produce Oil This Way | Farming Documentary

2.5 Billion Pounds Of Sunflower Are Harvested To Produce Oil This Way - Let's Dive In! Join us as we uncover the extraordinary journey behind harvesting a staggering 2.5 billion pounds of sunflowers in the United States, all to produce the golden sunflower oil that graces kitchens worldwide! In this documentary, we take you from vast sunflower fields to cutting-edge oil production facilities, where modern innovation meets agricultural expertise.

What You'll Discover:

•The Sunflower Harvest Process: Dive into the fascinating methods used by farmers to plant, care for, and harvest sunflowers across America's farmlands.

•High-Tech Harvesting Machines: See the impressive machinery in action, from specialized harvesters designed for sunflower seeds to the efficient transport systems that ensure every pound counts.

•From Seed to Oil: Explore the transformation of sunflower seeds into premium cooking oil, including cleaning, pressing, and refining processes in state-of-the-art factories.