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International Year Of Pulses

Pulses are set to hit the big stage next year. The International Year of Pulses 2016 is an opportunity to increase pulse consumption and inspire demand for foods containing pulse ingredients. Matthew Wright caught up with Daria Lukie, brand development manager at Pulse Canada at the Farming Smarter Conference in Lethbridge.

Interview with Daria Lukie (2:14 minutes) ( Mb)

Source : Agriculture and Forestry

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Seed Testing: Regulatory Cost or Competitive Advantage?

Video: Seed Testing: Regulatory Cost or Competitive Advantage?

Most seed companies see testing as a regulatory box to check.

But what if it’s actually one of your strongest competitive advantages?

In this conversation with Amanda Patin, North America Business Development Director for US Crop Science at SGS, we dig into what seed testing really reveals, far beyond germination and a lab report. From seed vigor and mechanical damage to stress performance and pathogen pressure, Patin explains how deeper testing can help companies differentiate their seed, protect value, and drive real return on investment.

If seed testing is something you only think about when you have to, this discussion might change how you see and use it.