Jamboree in Taipei Features Corn-Fed U.S. Beef and Alternative Cuts

Aug 02, 2022

With U.S. beef exports to Taiwan up 70% and reaching $378 million through May, USMEF Taiwan recently took a celebration directly to families at Taipei’s main train station.

With U.S. beef exports to Taiwan

The jamboree was implemented to increase awareness of corn-fed U.S. beef, engage younger generations and promote alternative U.S. beef cuts. USMEF publicized the celebration on social media and on LINE, one of Taiwan’s most popular chat apps.

Inflatables, booths and prizes drew participants to three areas of engagement centered around two featured alternative cuts – U.S. beef knuckle and chuck flap. Games with prizes, educational exhibits, a product showcase and product samplings advertised the high-quality attributes of the two U.S. cuts. The jamboree was funded by USDA’s Market Access Program, the Beef Checkoff Program and Texas Beef Council.

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Video: Fendt Testimonial | Fendt 726 Vario Gen7 | Peter Watson Jones Ltd.

What happens when a farm buys its first Fendt? For Peter Watson Jones Ltd, the Fendt 726 Vario Gen7 has exceeded expectations from day one. For Jack, Farm Manager at Peter Watson Jones Ltd in North Shropshire, UK, the Fendt 726 Vario Gen7 wasn't just another tractor purchase. It was the farm's first experience with the Fendt brand.

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?? Watch as Jack shares why the Fendt 726 Vario Gen7, the farm's first Fendt, has made such a strong impression and become an integral part of their operation.