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John Deere Precision Ag Product Suite Expands for 2019

New products for the 2019 season are designed to offer a range of benefits such as an economical but robust display and easy, automatic setup.
 
John Deere has announced that it is adding to its precision technology product suite for the 2019 season. The new products are the 4240 Universal Display, AutoTrac™ Universal 300 guidance solution and updated 18-2 Gen 4 software.
 
The 4240 Universal Display is an affordable, portable and durable option, and it can stand up to the elements. Documentation and AutoTrac™ automated guidance are included with the display as well. Section Control and Data Sync with John Deere Operations Center can be added for producers who want to do even more with the product.
 
"The 4240 Universal Display is perfect for producers who want an economical but robust display for AutoTrac and documentation. It can be used on open-station John Deere tractors and equipment of other brands," said John Mishler, tactical marketing manager for John Deere precision ag products. "It's the ideal display for customers running mixed fleets who need basic precision applications for drawn sprayers, baling, planting, tillage and other operations."
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Evolution of Beef Cattle Farming

Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.