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KBC Outreach Focuses On Heart Health

The Kansas Beef Council (KBC) is advancing efforts to share the science behind beef’s role in a heart-healthy diet, reaching health professionals and consumers with evidence-based resources. Recognized as American Heart Month, February provides an ideal opportunity to amplify these initiatives.

The recently developed Science Update: Lean Beef and Cardiometabolic Health booklet summarizes key checkoff-funded research and is being shared with health professionals nationwide. It features notable studies such as the landmark Beef in an Optimal Lean Diet study that demonstrates including 4 oz. to 5 oz. of lean beef daily in a DASH-style diet improves cholesterol levels. Additionally, a randomized clinical trial found that a Mediterranean-style diet with up to 5.5 oz. of lean beef daily led to improvements in cardiovascular risk factors, such as lower LDL cholesterol levels. Another study further supported these findings, showing improved cholesterol and blood pressure with lean red meat in a Mediterranean diet.

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Post-Weaning E. coli Control - Dr. Rodrigo Paiva

Video: Post-Weaning E. coli Control - Dr. Rodrigo Paiva


In this episode of The Swine it Podcast Show Canada, Dr. Rodrigo Paiva, DVM and PhD candidate at Iowa State University, explains how post weaning colibacillosis has changed in recent years and why pathogenic Escherichia coli has become more important in swine production. He discusses virulence factors, diagnosis, whole genome sequencing, biosecurity, and practical strategies to reduce disease risk while improving herd health. Listen now on all major platforms!

"Pathogenic E. coli now behaves like a robust, well-equipped truck carrying multiple tools for post-weaning disease."

Meet the guest: Dr. Rodrigo Paiva / rodrigo-paiva-09364355 is a veterinarian and PhD candidate at Iowa State University specializing in swine health, veterinary epidemiology, and post weaning colibacillosis. After several years working in commercial swine production in Brazil, his research has focused on understanding pathogenic Escherichia coli and improving disease prevention in modern production systems. Listen to Dr. Rodrigo Paiva on The Swine it Podcast Show Canada, available on all major platforms.