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Midwest Farm Report: U.S. Beef’s Growing Success in Central America

In a radio segment sponsored by the Wisconsin Beef Council, USMEF representative Lucia Ruano discusses the growing popularity of U.S. beef in Central America with Pam Jahnke, farm director for Midwest Farm Report. The interview specifically highlights how marketing efforts for U.S. beef shifted during the early stages of the COVID-19 pandemic, targeting end consumers looking for high-quality meal options to prepare at home.

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Three Generations of Care for the Land, the Cattle and the Future of Farming

Video: Three Generations of Care for the Land, the Cattle and the Future of Farming

At Van Osch Farms, the family raises Ontario corn-fed beef while working with the land to keep their operation strong for the next generation. From upcycling corn distillers in their feed program to powering their farm with rooftop solar (producing enough electricity for 80 homes), their approach is rooted in continuous improvement.

Their commitment to responsible farming practices earned them The Environmental Stewardship Award, recognizing producers who go above and beyond in caring for their land and animals.

It's another example of how Ontario farmers are helping build a sustainable future for Ontario beef.