Farms.com Home   News

Opinion: Beef breeding must aim for profitability

I was reading a blog post by Doug Ferguson of Beef Magazine recently when I stumbled upon a statement that will likely offend some friends of mine.

Ferguson wrote, “seed stock are cattle the industry needs; registered cattle chase the fads and show banners.”

This brings me to my question: are you investing in a seed stock operation and adding value to the cattle industry? Or are you investing in a registered cattle operation? We often get wrapped up in the fads created and desired in the show ring, but we are hurting the overall well-being of the industry by continuing to breed traits that either have no added benefit to our businesses’ annual profit or severely hinder that profit — not to mention if profit is even present in the business.

Click here to see more...

Trending Video

Charting the Future with David Newman: Vision and Strategy as the New CEO

Video: Charting the Future with David Newman: Vision and Strategy as the New CEO

David Newman, the new CEO of the National Pork Board, shares his vision for leading the pork industry forward. In this message, he highlights NPB’s strategic goals and his priorities for the first 100 days and beyond:

Listening and assessing what’s working and where we can improve

Building on a strong foundation of plan, people, programs and product

Developing long-term demand for pork

Empowering state associations and producers

Improving the health of pigs and people

With a focus on strategy and impact, Newman is dedicated to securing a stronger future for pork and the producers who make it possible.