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Opinion: Don’t make fake ag news

Where does fake news come from? In the case of the Prairies this past week, its Saskatchewan’s provincial cabinet and a think-tank from Winnipeg. They aren’t alone. Politics and picking sides appear to be a pretty regular source of public lies designed to deceive.

In Canadian agriculture we can’t afford to be involved in fake news. We rely on our reputation for producing great products in a sustainable environment and, like it or not, we are only two out of every 100 Canadian voters and citizens. Other folks will decide for us whether we get to keep doing what we are doing or what we will have to change to meet their expectations.

How we manage other, largely urban Canadians’ opinions of us and the way we look after rural Canada is now up for continuous review. And no, it doesn’t matter who is running Ottawa.

Luckily, Canadian farmers do most things better than anyone, so our practices are easy to defend.

There is always a shred of truth in any fake news. That is what makes the false seem real. Farm land prices rose and some academics used that to justify an opinion that dairy farmers don’t need an increase in prices for their products. Every farmer knows you can’t farm without land, so its price, while one uses it, doesn’t create positive cash flow.

Another recent headline suggests that we could soon see “650,000 angry farmers descend on Ottawa.” The piece, written by a senior official at the Frontier Centre for Public Policy, repeats an oft-told lie that the federal government will cut farm fertilizer use by 30 percent, willfully reducing crop production, adding that it is “the same policy Holland’s government recently introduced.”

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Jim Smalley: The Voice That Defined Saskatchewan Agriculture Journalism | CKRM 100th Anniversary

Video: Jim Smalley: The Voice That Defined Saskatchewan Agriculture Journalism | CKRM 100th Anniversary

Our next 620 CKRM Icon is Jim Smalley. Jim reflects on his remarkable career, from his early days in Ontario and his first steps into news, to his move west and his lasting impact on Saskatchewan’s airwaves.

After joining CKRM in 1982, Jim spent more than four decades as one of the province’s most trusted and recognizable voices. Jim defined agricultural journalism — not just in Saskatchewan, but across Canada. His commitment to telling the stories of farmers, rural communities, and the people behind the headlines set the standard. Now retired from the newsroom that proudly bears his name, Jim shares memorable stories from his time on air. A broadcaster, a storyteller, and a true voice of Saskatchewan — Jim Smalley’s legacy continues to resonate at CKRM and beyond.