Plant-Based = Higher Cost, Lower Quality. Be Sure To Tell Your Barista

Mar 15, 2022

Vegan activists like to hand-wring from time to time about surcharges to add their favorite plant-based beverage to their coffee drinks, citing all sorts of reasons behind the alleged injustice. Here’s a simpler explanation: Plant-based additives cost more because … they cost more.

Higher costs and lower quality are hallmarks of the “innovation” behind the proliferation of non-dairy products that trade on dairy terms in an attempt to win consumer favor. The lower nutritional content of plant-based beverages is well-established, with some almond brands having one-eighth the protein of dairy and none of them having the unique blend of 13 essential nutrients that set dairy apart. But here’s a quick refresher on the cost side of the equation:

cost of a gallon of milk

This is year-end data of the cost of a gallon of milk (all varieties) compared to alternatives, year-end 2021. Now you can see why marketers are so enthusiastic about selling highly processed oat water.

Here’s a comparison for yogurt

Here’s a comparison for yogurt. Not a surprise, when you look at the ingredients label of a pint of yogurt versus a plant-based alternative.

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