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Positive signs for the status of avian influenza in Canada

One thing we can be sure of is that things will evolve and change. Since 2021 Canadians have been battling the emergence of avian influenza H5N1. This spring signs are hopeful as the number of infections have declined across the country for both commercial and non-commercial poultry owners. Some provinces have reported no infections. This has CFIA hopeful that summer will be less eventful. 

Vigilance will be ramped up for wild bird migration this fall. Fingers-crossed as it has been a stressful few years for poultry owners, on top of an already stressful time. In the meantime, officials express concern for poultry owners who may be experiencing biosecurity fatigue.  

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How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Video: How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Meat is having a moment, and ground pork is perfectly positioned to help you capture new category growth.

In this business intelligence deep-dive, National Pork Board experts Bailey Morrell and Rick Smith break down the latest consumer behaviors, retail trends, and an $80 million incremental retail opportunity in ground pork.

Watch to learn how expanding your ground pork offerings, utilizing proper fat-lean ratio labeling, and building a dedicated "grinds set" can attract Gen Z and Millennial shoppers while driving "center of the plate" profitability.

we cover:

• Insights from the 2026 Power of Meat presentation.

• Why ground pork is the "gateway meat" for younger, high-value shoppers.

• How adding just two new ground pork SKUs can drive incremental sales.

• Actionable merchandising strategies, including the right fat-lean ratios for specific recipes.