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PPPC begins pork month celebration with Penn State Rib Cookoff

The Pennsylvania Pork Producers Council elevates pork promotion efforts for the month of October. Declared as pork month, October is an opportunity for the PPPC to highlight how pork is a versatile, nutritious protein choice for families. With several consumer-focused efforts happening throughout the month, PPPC, supported by the Pork Checkoff, works to position pork as the protein of choice all year long.

To kickoff the celebrations, PPPC is the headline sponsor for the 2023 Penn State Rib Cookoff. Happening Oct. 14 during PSU FanFest, the Rib Cookoff gives local restaurants the opportunity to battle it out for the title of Best Ribs. The winner will be presented with a trophy during the on-field recognition at half-time of the PSU Football game against the University of Massachusetts.

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Dr. Manuel Juarez: Pork Belly Quality

Video: Dr. Manuel Juarez: Pork Belly Quality

In this episode of The Swine it Podcast Show Canada, Dr. Manuel Juarez, the Livestock Phenomics Scientist at Agriculture and Agri-Food Canada, discusses the critical aspects of pork belly quality and the impact of slaughter weight on meat production. Dr. Juarez sheds light on genetic selection methodologies to optimize pork quality for different markets and the financial implications of increasing slaughter weight. Listen now on all major platforms!