Farms.com Home   News

Producers Ought To Be Planning For What Is Ahead, Given The Current Status Of The Cattle Business

The cattle business has fallen from an “A” in the exceptional year of 2014, to now a more normal “C,” according to Jim Robb of the Livestock Marketing Information Center, who assigned a letter grade to the current status of the cattle industry for Radio Oklahoma Network Farm Director Ron Hays. He says low cost producers will be in the best shape to tackle this economic downtrend.

“If you look at the long-term of this industry,” Robb said, “for decades, that’s been a big part of the story, is the cost containment, doing things right, getting back to fundamental business management.”

Robb explains, too, that with more pork and chicken headed down the pipeline, beef will be swimming upstream for some time to maintain its market share. He says it will take good planning, better management practices and taking advantage of the right opportunities will be what gets producers to the other side of this.

“We look ahead to this year and next year,” Robb explains, “probably in the summer of 2017, these summer grazing programs will work better than they did in 2014 and 2015.”

Click here to see more...

Trending Video

Charting the Future with David Newman: Vision and Strategy as the New CEO

Video: Charting the Future with David Newman: Vision and Strategy as the New CEO

David Newman, the new CEO of the National Pork Board, shares his vision for leading the pork industry forward. In this message, he highlights NPB’s strategic goals and his priorities for the first 100 days and beyond:

Listening and assessing what’s working and where we can improve

Building on a strong foundation of plan, people, programs and product

Developing long-term demand for pork

Empowering state associations and producers

Improving the health of pigs and people

With a focus on strategy and impact, Newman is dedicated to securing a stronger future for pork and the producers who make it possible.