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SHIC Encourages Use of Standardized Outbreak Investigation App

The Swine Health Information Center’s Standardized Outbreak Investigation Program (SOIP), introduced in early 2023, includes both a downloadable standardized outbreak investigation Word-based form and a web-based application. Developed to meet an industry need for a standardized tool to conduct disease outbreak investigations, this expert-built application provides a mechanism for consistent data collection to identify gaps and drive sustainable progress on biosecurity. For use of the web-based version, veterinarians should contact the Iowa State University-based administrator for access, a one-time process, at soip@iastate.edu.

While both a downloadable and web-based version of the standardized outbreak investigation form is available, its developers and SHIC encourage the use of the app due to the benefits listed below:

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How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Video: How to Capture the $80 Million Ground Pork Opportunity | 2026 Retail Trends

Meat is having a moment, and ground pork is perfectly positioned to help you capture new category growth.

In this business intelligence deep-dive, National Pork Board experts Bailey Morrell and Rick Smith break down the latest consumer behaviors, retail trends, and an $80 million incremental retail opportunity in ground pork.

Watch to learn how expanding your ground pork offerings, utilizing proper fat-lean ratio labeling, and building a dedicated "grinds set" can attract Gen Z and Millennial shoppers while driving "center of the plate" profitability.

we cover:

• Insights from the 2026 Power of Meat presentation.

• Why ground pork is the "gateway meat" for younger, high-value shoppers.

• How adding just two new ground pork SKUs can drive incremental sales.

• Actionable merchandising strategies, including the right fat-lean ratios for specific recipes.