Support for Canadian beef export market

Jul 09, 2024

Today, the Honourable Lawrence MacAulay, Minister of Agriculture and Agri-Food, announced an investment of more than $6 million in two beef and cattle organizations through the AgriMarketing Program, an initiative under the Sustainable Canadian Agricultural Partnership.

The investment aims to drive the growth of Canada’s beef industry through promotional activities that increase awareness and demand for Canadian beef in existing and new markets.

Canada Beef is receiving up to $5,865,110 and the Canadian Cattle Association is receiving up to $453,364. The two projects incorporate promotional activities such as advertising campaigns, incoming and outgoing trade missions, technical training, and educational seminars.

Increasing trade in foreign markets will boost economic activity in Canada and positively impact farmers and businesses at all levels of the supply chain.

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Video: Feeding Faba Bean to Pigs - Dr. Eduardo Beltranena

In this special rerun episode of The Swine it Podcast Show Canada, Dr. Eduardo Beltranena from North Carolina State University explains how faba beans can be used in pig diets as a source of both starch and protein. He discusses environmental benefits, inclusion rates, frost-damaged beans, tannin concerns, cultivar selection, and how producers can compare faba beans against cereals and protein meals for cost-effective feeding. Listen now on all major platforms!

"Faba beans provide both starch and protein, competing directly with cereals in swine diets."

Meet the guest: Dr. Eduardo Beltranena / eduardo-beltranena-61660a1b2 is an Assistant Professor and Extension Specialist at North Carolina State University. He holds a Ph.D. in nutrition and reproduction interactions from the University of Alberta and has worked across swine production, feed industry nutrition, contract research, government research, teaching, and extension. His work focuses on swine nutrition, regional feedstuffs, and practical feed formulation. Learn more from Dr. Eduardo Beltranena on The Swine it Podcast Show Canada, available on all major platforms.