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Canadian animal rights group unveils provocative ad campaign

Mercy for Animals Canada launches ad campaign on public transit

By , Farms.com

An animal rights group – Mercy for Animals Canada started a national ad campaign to be displayed on public transit attempting to compare farm animals to beloved pets like cats and dogs.

The controversial ads began this week in major cities like Calgary, Montreal, Vancouver, Ottawa, Winnipeg, Halifax, and Saskatoon. The ads will be displayed on buses, subways and light rail.

The ads will feature a puppy beside a piglet, a kitten beside a baby chick and a dog beside a cow. The say “Why love one but eat the other?” The activist group’s aim is to promote vegetarianism. The group is also making the claim that 95% of the 700 million animals raised for human consumption in Canada suffer cruelty. It is yet to be determined how the activist group came up with this figure.

A spokesperson with the Manitoba Pork Council says people can make their own choices on what to eat, noting that humans are omnivores that typically have a diet that consists of a healthy balance of grains, vegetables and meat.


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NEW PLANTER UPGRADE KIT Offerings for 2026 — John Deere ExactEmerge & MaxEmerge 5e

Video: NEW PLANTER UPGRADE KIT Offerings for 2026 — John Deere ExactEmerge & MaxEmerge 5e


John Deere has announced new offerings for its planter upgrade kits in 2026.

MaxEmerge 5e is ideal for 5 mph planting and provides a 20% improvement in population accuracy. This solution is available for model year 2015 and newer John Deere planters.

ExactEmerge is a high-speed planting solution equipped with brush belt technology that does a great job singulating corn, soybeans and cotton and directly placing that seed right in the trench.

Kyle Barry with John Deere gives you a full overview in this video!