USDA trade mission to boost exports to Africa
The USDA is gearing up for a pivotal agribusiness trade mission to Casablanca, Morocco, from December 2-5, 2024. Under Secretary Alexis M. Taylor will spearhead the mission, focusing on enhancing U.S. agricultural ties and expanding export opportunities in Morocco and the broader African region.
Morocco serves as a significant market for U.S. agriculture, having doubled its imports from the U.S. since the enactment of the U.S.-Morocco Free Trade Agreement in 2006.
The country’s economic stability and strategic position as a distribution hub make it a valuable market for U.S. exporters.
The trade mission is an ideal platform for U.S. businesses to engage with potential buyers and partners from Morocco and other nations such as Senegal and Côte d’Ivoire. It offers in-depth sessions with USDA’s Foreign Agricultural Service experts, who will provide insights into the local market dynamics and consumer trends.
This initiative not only aims to facilitate direct connections between U.S. exporters and African importers but also to support U.S. participants in exploring new avenues in a variety of sectors, including livestock, grains, and specialty foods.
With a robust agenda of business meetings and market briefings, the USDA trade mission is a key step for U.S. agribusinesses aiming to penetrate and thrive in the African agricultural market.