Rominger discusses collaboration during visit to AMC Expo

Apr 25, 2018

EDA looks to build bond between ag manufacturers and dealers

Farms.com

Kim Rominger brought a message of “collaboration and cooperation” today to the Agricultural Manufacturers of Canada Expo in Guelph, Ontario.

The president and CEO of the Equipment Dealers Association said in this video that “short line manufacturers and equipment dealers have long worked together in the industry, and we want to continue that relationship.”

The EDA is headquartered in St. Louis, Missouri and represents some 4,500 retail dealerships that focus on the sale and service of equipment for farming and related industries.

Today is the second annual AMC Expo in Guelph. This year’s theme is based on “the evolution of sales in agricultural equipment.”

Video: Evolution of Beef Cattle Farming

The Clear Conversations podcast took to the road for a special episode recorded in Nashville during CattleCon, bringing listeners straight into the heart of the cattle industry. Host Tracy Sellers welcomed rancher Steve Wooten of Beatty Canyon Ranch in Colorado for a wide-ranging discussion that blended family history and sustainability, particularly as it relates to the future of beef production.

Sustainability emerged as a central theme of the conversation, a word that Wooten acknowledges can mean very different things depending on who you ask. For him, sustainability starts with the soil. Healthy soil produces healthy grass, which supports efficient cattle capable of producing year after year with minimal external inputs. It’s an approach that equally considers vegetation, animal efficiency, and long-term profitability.

That philosophy aligned naturally with Wooten’s involvement in the U.S. Roundtable for Sustainable Beef, where he served as a representative for the Colorado Cattlemen’s Association. The roundtable brings together the entire beef supply chain—from producers to retailers—along with universities, NGOs, and allied industries. Its goal is not regulation, Wooten emphasized, but collaboration, shared learning, and continuous improvement.