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Cattle auction surge expected as ranchers battle feed shortage in central BC

PRINCE GEORGE – This year’s extreme weather has led to sleepless nights for many cattle ranchers in central BC. Many ranchers are affected by a feed shortage for their animals. A shortage that they say could force some ranchers out of business.

The grass in the hay fields surrounding Vanderhoof is usually knee-high during summer. And that’s when ranchers know it is time to cut and bail the hay for animal feed. This season fields in the Vanderhoof area are not producing, which is a serious concern.

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Food Inflation and Pork Demand - Dr. Sylvain Charlebois

Video: Food Inflation and Pork Demand - Dr. Sylvain Charlebois


In this episode of The Swine it Podcast Show Canada, Dr. Sylvain Charlebois, Professor and Director of the Agri-Food Analytics Lab at Dalhousie University, discusses how food inflation is reshaping Canadian protein demand. He explains why pork remains competitively priced, consumer behavior, and why transparency, AI-assisted shopping, and protein demand will matter in the years ahead. Listen now on all major platforms!

"The potential of pork is there. We just need to see the product assume that role and take it away because all the elements are there."

Meet the guest: Dr. Sylvain Charlebois is a Professor in Dalhousie University's Faculty of Management and Director of the Agri-Food Analytics Lab. His research focuses on food distribution, food policy, food safety, food security, and traceability. Dr. Charlebois has written four books and more than 500 peer-reviewed and scientific articles. He holds a BComm from the Royal Military College, an MBA from UQAM, and a DBA from the University of Sherbrooke. Learn more from Dr. Sylvain Charlebois on The Swine it Podcast Show Canada, available on all major platforms.