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Traceability Looms Large In Ongoing Negotiations With Chinese Government To Accept To US Beef

At the end of last year, the Chinese government expressed that it had interest in reopening their markets to American beef. Months later we’re still waiting on some sort of an agreement to come out of the negotiations that have since followed. That’s all part of the process though according to US Meat Export Federation CEO Phil Seng, who says this deal has been 13 years in the making. Radio Oklahoma Ag Network Farm Director Ron Hays spoke to Seng about where our two governments are currently in these talks.



“What we’re working on right now of course would be the terms of that opening, the terms of sale, if you will,” Seng reported. “Frankly, traceability looms very large.”

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CEO’s of the Industry | John Prestage – Prestage Farms

Video: CEO’s of the Industry | John Prestage – Prestage Farms

Leadership, Legacy & the Future of Pork and Poultry

CEO’s of the Industry, Jim Eadie sits down with John Prestage, CEO of Prestage Farms, one of the largest family-owned pork and poultry companies in the United States.

From its beginnings under founder Bill Prestage to its evolution into a multi-state, vertically integrated protein company, this conversation explores what it takes to scale responsibly while staying rooted in family values.

John shares how Prestage Farms balances growth, culture, and innovation across both pork and poultry, and how leadership transitions within a family business can strengthen — not dilute — a company’s mission.