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AED to Sponsor 2025 Farm Equipment Dealership of the Year Program

Brookfield, Wis. — The editors of Farm Equipment are pleased to announce that Associated Equipment Distributors (AED) as the exclusive sponsor for the 2025 Dealership of the Year program. 

The deadline to nominate a dealer for 2025 is Jan. 15, 2025. The Dealership of the Year will continue to be selected by a 3rd-party panel of judges and will be selected in March. The Dealership of the Year coverage will appear in print in the July/August issue of Farm Equipment and will be supplemented with digital coverage, including the Dealership of the Year video series, and will be celebrated at the 11th Annual Dealership Minds Summit. 

During the first year of Lessiter Media’s ownership of Farm Equipment in 2004, editors established Farm Equipment’s Dealership of the Year Program to “elevate farm equipment dealerships that are leading in best practices, operations management and customer care.” 

Since that debut, 36 dealerships from the U.S. and Canada have been honored as Farm Equipment Dealerships of the Year and appeared in cover stories in the magazine. 

While the independent panel of judges examines revenue, departmental performance, return on assets and 3-year growth, their selection criterion goes beyond the metrics ... They give proper weight to other intangibles that make for a best-in-class dealership, including community involvement, training and succession planning. 

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